Does the Type of Detail in an AI Search Matter? We Tested It
We tested whether simply adding more detail to an AI search changes the recommendations, or whether the type of detail matters more. In our CRM experiment, a commercially meaningful requirement — temporary staffing — changed both the features AI prioritised and the products it recommended, while a lower-relevance detail such as five years in business had a much smaller effect. The results suggest that decision-relevant specificity may matter more than specificity alone.
